Vol. 4 No. 1 (2013)

Articles

• COLLABORATIVE MANAGEMENT OF BRANDS: AN APPROACH ON THE STRATEGIES OF INTERACTION WITH CONSUMERS IN DIGITAL NETWORKS

  Edilma Maria dos Santos Silva, Karla Karina de Oliveira, Ellen Roberta Albuquerque dos Santos

  e411

  • pdf (Português (Brasil))

• PROCESS MANAGEMENT OF TECHNOLOGICAL INNOVATION IN MICRO AND SMALL BUSINESS: THE IMPACTS, THE BENEFITS AND ADOPTION OF TECHNOLOGY

  Ligia Maria Alves Cavalcante, Fernanda Maria de Abreu Gomes, Francisco Dinarte de S. Fernandes

  e412

  • pdf (Português (Brasil))