“In Timbó has art and culture, it has Dreams”

The meanings activated by young residents in the production of place

Abstract

The ways of making a city are complexified by the emergence of the digital in everyday life, contributing to the production of ways of being and being in the urban, in the process of building places of belonging. This reflection focuses on the meanings mobilized by the young residents of the Timbó Community, located in the south of João Pessoa-PB, based of the fieldwork in the community and Instagram profiles with content linked to Timbó, accompanying the young people in the face-to-face and digital spheres. Attention is paid to how the digital sphere is assimilated locally in the configuration of modes of use and agency, with young people engaging face-to-face and digitally in the dispute over ways of representing the place, activating moral and emotional codes in the process. The social network is used as another field to challenge the commonly negative view from the outside with the constructions from within.